We have been working with Go Active for over five years and have worked on several big projects with them during that time. This is a fresh update to the Go Active logo, website and brand identity which we originally created in 2013. For the logo revamp we stripped it back to the basics but kept it in line with what we had designed before, so as not to disrupt the image of the brand too much.
Using a geometric font with clean lines and a fresh, light and bright feel. The new website got the same treatment, with the use of strong imagery and a clean, modern design. Built using Squarespace and integrating the e-commerce feature for their holiday club booking system.
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